England and AC Milan football ace, David Beckham, has once again proved he’s not just a pretty face, with an even yummier body, as he’s shown with his ability to utilize his celebrity status to keep himself in the public eye, even though his footballing career begins its very slow decent.

Beckham, now 34, can at best only expect to remain at the top of his sporting career for another couple of years but that’s not going to stop him remaining even more visible than he has ever been before in his life.

And that looks to have begun yesterday as David was viewed by hundreds of adoring fans as a six-story high advert was draped across the face of Selfridge’s flagship store in London, showing off Beckham’s glowing six pack, tattooed limbs and, a somewhat strange hair cut!

The product being advertised was Emporio Armani’s underwear for men, but it wasn’t the product that was gaining the attention, as it only occupied a small area of the façade, but more the site of an almost naked Beckham which left very little to the imagination, albeit in a tasteful manner.

Not to be out done, David’s wife, Posh Spice arrived in London yesterday looking far less gorgeous than her husband as she made her own attempt to display body parts normally kept under cover.

The former Spice Girl, 35, left Claridge’s in London yesterday, in a sheer black top, under which, she had clearly decided to go braless, leaving some commentators wondering if she had also joined a growing band of women following a bizarre fashion trend to show off protruding nipples.

Where are the couple’s three children during all this body exposure?